Overview
As a Senior UX Content Designer at JPMorganChase, I lead content strategy and design across multiple digital financial products and customer journeys. My work has focused on creating straightforward, intuitive, and human-centered experiences for English and Spanish-speaking customers.
Working in a highly regulated industry, I combine clarity, compliance, and customer empathy to help people navigate their finances confidently. While I can’t publicly share specifics due to confidentiality, I’m happy to discuss high-level frameworks or case examples one-on-one.
My Role in a Nutshell
Content Strategy & Architecture
I shape end-to-end content experiences, partnering with product, design, tech, and research teams to define flows, information hierarchy, and messaging that support user needs and business outcomes.
I shape end-to-end content experiences, partnering with product, design, tech, and research teams to define flows, information hierarchy, and messaging that support user needs and business outcomes.
Inclusive, Conversational Design
I craft accessible and inclusive content for modules, microcopy, navigation, and notifications, ensuring consistency in voice and tone across platforms.
I craft accessible and inclusive content for modules, microcopy, navigation, and notifications, ensuring consistency in voice and tone across platforms.
Research & Iteration
I actively participate in user research and usability testing, using insights to inform and iterate on language, structure, and interaction patterns.
I actively participate in user research and usability testing, using insights to inform and iterate on language, structure, and interaction patterns.
Localization Leadership
From 2018 to 2022, I focused on optimizing Spanish-language content, conducting audits, aligning translations with UX goals, and ensuring cultural and linguistic integrity.
From 2018 to 2022, I focused on optimizing Spanish-language content, conducting audits, aligning translations with UX goals, and ensuring cultural and linguistic integrity.
Cross-functional Collaboration
I contribute to content governance and documentation, facilitate workshops, and collaborate with stakeholders to drive alignment and scale best practices across teams.
I contribute to content governance and documentation, facilitate workshops, and collaborate with stakeholders to drive alignment and scale best practices across teams.
Impact Highlights
My work has contributed to:
•Improved usability and comprehension in complex digital flows
•Stronger content alignment across web and mobile channels
•Greater inclusion and engagement through Spanish-language UX
•Scalable content practices that support long-term product growth
Want to Know More?
I’d happily discuss my content design approach or share examples privately. If you're interested in hearing more, feel free to send me a message.
